smart writings

My Definition of a great book:

1) Thought-provoking
2) Great Writing
3) Wonderful cover and paper quality
4) Size. (Not too Big, Not too small)

Penguin came out a great series of books. A series titled Great Ideas.
A great marketing campaign is what it is.

It is:
1) Thought provoking (Great Ideas !!)
2) Great Writing (MAry Wollenscroft/ George Orwell!!)
3) Great Cover !!(very intelligent looking)
4) Size (just great to bring it all over the place)

Given that I am really susceptible to books, I gave in to my desire and bought George Orwell's On Writing.